Associate Partner Antonio García advocates for the power of empathy, and it's value in understanding our end users, clients, and teammates.
gravitytank is an innovation consultancy. We help clients grow their businesses, define new products and services, enter new markets and change their organizations.
Exploring four trends in the rapidly changing environment of consumer financial services, and their impact on service design.
Congratulations to Eleanor Sandford and co-designer Jacques Laramie for their hi-tech window covering design, Enlighten.
See the world differently and uncover new insights about your users and customers with these powerful techniques
A look into the research and realities of behavior change
We are proud to receive a dmi:Design Value Award for our work on the Catalyst program with our great partners, The Center for Care Innovations and Kaiser Permanente.
Redesigning a website full of complex content to be engaging and accessible to young change agents
Learning faster by testing physical product concepts with real consumers in real stores
Learn the 'why' and 'how' behind our practice with an introduction to each of the 6 Principles to Work Differently
Associate Partner Mike Youngblood is the featured guest on the latest ArtWerk podcast, where he talks about innovation research and the power of childlike wonderment.
Associate Partner Elizabeth Glenewinkel weighs in on why so many tech products have female voices on Rivet Radio
Frankie the Fox learns a tough, but valuable, lesson in why innovation doesn't always result in success.
Working with Purple Asparagus Group to make learning about food an engaging experience for kids
A look at The Loop's newest fast-casual asian restaurant, and the impact of prototyping on designing an ordering experience