• Michael Winnick

    Michael Winnick

    Principal

    Michael leads dScout, gravitytank's mobile research platform, working closely with a team of developers and researchers as they reshape the qualitative research landscape. Prior to starting dScout, Michael served as gravitytank's Managing Partner, steering the firm through exponential growth. Michael is a subject matter expert in consumer electronics and the digital service landscape, and has a deep passion for developing high performance teams. Before joining gravitytank, Michael led product development efforts at Bay Area start-ups and media companies including Wired. Michael is an alum of IIT Institute of Design (ID) and received a BA from Stanford University. He speaks regularly on innovation in the U.S. and abroad, has taught graduate level courses on concept definition at ID, and serves as adjunct faculty at Northwestern University’s McCormick School of Engineering and Kellogg School of Management.