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David O'Donnell
Research
David has developed innovation strategies in multiple industries and has deep experience in the automotive, software and consumer package good industries. David began his career at E-Lab, a Chicago-based innovation firm largely credited with popularizing the use of ethnographic research to spark innovation. He was also a strategy consultant during the heady late 90s before studying urban planning and working as a Deputy Commissioner for the City of Chicago where he developed public private sustainability partnerships for Chicago and its business community. David’s work at gravitytank includes a focus on delivering business value via client sustainability initiatives.