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Define what's next. The path forward requires
the interplay of research, strategy and design.

gravitytank is an innovation consultancy. We help clients grow their businesses, define new products and services, enter new markets and change their organizations.

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Four benefits of design thinking

gravitytank co-founder Chris Conley presents at "Why Design Now?", a conference held by the Cooper-Hewitt National Design Museum and sponsored by GE on how design is playing a broader role in solving global challenges. Chris presents four ideas about design activity that leads all disciplines to better problem solving.